From Legacy to Launch-Ready: How Gainbridge Made Its Website a Marketing-Led Growth Engine
Join in on a live conversation and hear how a direct-to-consumer annuity brand gave marketing ownership of its site without slowing down or risking compliance.
Tuesday, May 26 @ 9AM PT / 12PM ET
Speakers
Jacob Sussman,
CEO and Co-FounderBX Studio
Paul Gray,
Partner MarketingWebflow
On the Agenda
When your platform can't keep pace with your marketing team, the platform is the problem. Gainbridge, Group 1001’s direct-to-consumer annuity brand, had a fast-moving marketing team and a compliance environment with no room for error.
On May 26, Webflow, Gainbridge and agency partner BX Studio are sharing how they solved both.
What We’ll Cover:
- Marketing in the driver's seat: How Gainbridge streamlined site operations so its marketing team could move faster
- Governance without gridlock: How BX Studio unified brand consistency and governance across Gainbridge's subsidiaries
- Compliance by design: Meeting financial services requirements while consolidating products and shipping on schedule
- The relaunch under pressure: Running a CRO-focused site rebuild and a major marketing campaign at the same time
- Built for the next era: How the Gainbridge site was designed to serve both human visitors and AI agents
Join the conversation and walk away with a real-world framework for giving marketing ownership of a regulated-industry web presence, compliance included. Save your spot.